Vauxhall – 40 metre Long Email

We wanted to show the world how far 40 metres are, in the real and especially in the digital world, so we created the world’s longest email.

The challenge

Starting with the initial idea, I then developed the message and the look & feel of the email by painstakingly creating and designing the environment (Yes, that’s a 40m long photoshop file). After that was done, I worked closely with the developer to create this unprecedented long email.

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