Cisco – DNA
Based on a very basic brief, I researched, directed and filmed 4 short and fun science experiments that illustrate the different ways in which Cisco DNA can help businesses innovate easily.
Cloud management
Analytics
Automation
Virtualisation
Doing a bit of everything
I organised, researched, art directed and filmed these experiments for posts on Cisco’s social media.
Before the shoot, I researched and built each of the components needed for the videos, eg. the chemical compounds in the test tubes, how to make the water more visible. I found and recorded a voice over artist. With all these assets collated I created the videos and posts for social media.